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Logo Design (Branding)

Branding turns a common product into a unique and exciting buying opportunity. It builds on a number of factors important to consumers such as image, utility, value, quality and service.
If branding is done well, and the market likes what it perceives in a brand, it can lead to increased sales and greater corporate and product recognition, in addition to serving as a platform to initiate new brands.
Once a company and its products are branded, it is difficult to move away from that image. Consequently, a bad branding or unsuccessful branding can cost a lot in failed advertising and lost revenue.

 


Graphic Design

Visual communication that combines images, words, and ideas to convey information to an audience.” A graphic designer is responsible for arranging and using elements on different types of media (such as a poster, a package or a website), most likely with the use of a graphics software program such as Adobe Illustrator, Photoshop or InDesign. These elements include:
          • Photos
          • Illustrations
          • Type
          • Shapes
          • Color
          • Texture

 
 

Promotional Marketing

Promotional marketing is a business marketing strategy designed to stimulate a customer to take action towards a buying decision. Promotional marketing is a technique that includes various incentives to buy such as:
            • Coupons
            • Sampling
            • Contests


Promotional Products
Promotional items or promotional products, refers to articles of merchandise that are used in marketing and communication programs. These items are usually imprinted with a company's name, logo or slogan, Almost anything can be branded with a company’s name or logo and used for promotion. Common items include t-shirts, caps, key chains, posters, bumper stickers, pens, mugs, or mouse pads.

Website Design click for portfolio
Website design, while a relatively new industry, is now an essential part of a company’s image, brand, and advertising, marketing and public relations campaigns. The side of web design that would be considered graphic design is the creation of the actual look and feel of a website. Many web designers are also involved in web development, creating the functionality behind a working website. Even if someone wants to just focus on the design side, an understanding of the technology behind websites is essential to create designs that are both attractive and functional.

 
 

Marketing Consultation

Marketing Consultation encompasses all of the different aspects of marketing into one.   A marketing consultant can help you develop a marketing plan based on your businesses size, budget and needs.  They can also help you formulate strategies for any of the following:

   • Build, strengthen or revive your brand
   • Increase sales and profit margins
   • Expand to other markets
   • Widen your existing consumer base
   • Provide professional marketing help for other       marketing needs of your business
     
     


A marketing consultant can also:

Analyze your sales data
Conduct business and brand reviews
Do strategic marketing planning
Plan your marketing and advertising budget
Conduct competitive analyses and analyze your competitive landscape
Formulate market research strategies
Plan your communication campaigns
Conduct marketing workshops and seminars to train your employees on areas such as customer service.